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A Century of Toys


We love Toys - and we couldn't resist getting some of our Museum toys out of their boxes and having a play - it's what kids have been doing for five generations thanks to Woolworths, a tradition which Shop Direct Group now continues. The video is presented in HTML5 with video.js. Closed captions are available by clicking the 'CC' button, if you have this feature enabled in your browser.



From 'Values for the Future' (2002). Remastered by 3d and 6d Pictures Ltd for the Woolworths Museum
Sound track elements courtesy of 2|Entertain © Copyright BBC Worldwide Ltd

"Sell a toy, spread some joy"
Frank W. Woolworth, Proprietor


Cinema content at a glance

Ranges: The Good Ship Lollipop (Sweets)   Century of Toys   Easter Parade (Fashion)   The Last Noël (Xmas)   Video Launch

Advertising and Marketing: First Commercial   The Wonder of Woolworth   Star Parade    Windows   Wannabeee (Wooly & Worth)

People: 1980s    1990s   The Noughties   Ugly Duckling store transformation 2003   Staff work for Kids First Charity